Google Ads Quality Scores

Quality score is one of the biggest things to fix on your PPC Campaign. First of all knowing how to improve quality score fast requires in-depth knowledge of the top factors that make up the quality score rating. When hovering over the quality score column in Google Ads, Google defines it like so: Your Click-Through Read more about Google Ads Quality Scores[…]

Google Ads Keyword Match Types

There are many decisions to make when setting up your Google Ads account for the first time. One of the most common mistakes who is new to Google Ads make is not fully utilizing the keyword matching options. Selecting which words you want to match your ads is very difficult to get right from the start, Read more about Google Ads Keyword Match Types[…]